15 Free Keyword Research Tools for SEO

by First Launch on Tuesday Mar 12

Navigating the boundless sea of digital content, we all seek that beacon of light to guide our website to the promised land of first-page search engine rankings. That beacon? Well-chosen keywords. Today, we are excited to share with you our favourite free keyword research tools that are not just powerful but also incredibly user-friendly. Now let’s uncover these gems together!

15 Keyword Research Tools for Search Engine Optimization.

Here are the top 15 powerful keyword research tools to boost your website’s search engine optimization.

  1. Google Keyword Planner
  2. Google Trends
  3. Answer The Public
  4. Keyword Surfer
  5. Semrush
  6. Ubersuggest
  7. Ahrefs
  8. KeywordTool.io 
  9. Soolve
  10.  Word Tracker Scout
  11.  Seed Keywords
  12.  Keyword Sheeter
  13.  Spyfu
  14.  Keywords Everywhere
  15.  Serpstat Keyword Research
Free Keyword Research Tools

1. Google Keyword Planner

Though primarily designed for advertisers, Google Keyword Planner is a powerful tool for anyone looking to refine their keyword strategy. By entering a word or phrase, users can uncover search volume data, competition levels, and related keywords. This tool is particularly useful for those looking to understand the potential traffic for their chosen keywords and how competitive the 

the landscape might be.

finding keywords

Google Trends is indispensable for understanding the popularity and seasonality of specific search terms. By comparing different keywords, you can gauge interest over time and by region, allowing for more targeted and timely content strategies. It’s a fantastic tool for spotting trending topics or avoiding keywords that are losing steam.

long tail keywords

3. AnswerThePublic

AnswerThePublic offers a unique take on keyword research by visualizing search questions and suggested autocomplete searches in an easy-to-understand format. This can be incredibly helpful for uncovering long-tail keywords and understanding the specific queries users are asking about your main keywords. It’s a goldmine for content ideas that directly address your audience’s needs.

keyword research tools

4. Keyword Surfer

Keyword Surfer is a browser extension that provides search volume, CPC, and related keywords directly in your Google search results. It’s a quick and convenient way to get insights without leaving your search page, making preliminary keyword research a breeze.

free keyword research

5. SEMrush

SEMrush offers a limited free version that’s packed with features for comprehensive keyword research. Whether you need free competitor analysis tools or free keyword research tools, it provides valuable data for refining your keyword strategy. Although the free version has usage limits, it’s a powerful starting point for serious marketers.

Keyword Ideas

6. Ubersuggest

Neil Patel’s Ubersuggest is like that enthusiastic coach who’s full of advice and encouragement. Its user-friendly interface and comprehensive data appeal to beginners as well as digital marketing agencies. The free version offers enough functionality to kickstart your keyword research process.

keyword suggestions

7. Ahrefs

Ahrefs has a reputation akin to a sage in the realm of SEO. The free version of their Keyword Generator offers the top 100 keyword suggestions, and questions, and also shows you the top 10 search results. It’s straightforward, no-frills, and delivers exactly what you need. Sometimes, simplicity is truly the height of sophistication.

Keyword finder

8. KeywordTool.io

KeywordTool.io generates hundreds of relevant long-tail keywords by using Google Autocomplete data. It’s free to use without an account and can provide valuable insights into user search intent.

Keyword Generator

9. Soovle

Soovle provides multiple keyword suggestions from multiple sources, such as Google, YouTube, Amazon, and more. It’s perfect for finding niche-specific keywords or understanding how search intent varies across different platforms.

keywords to target

10. Wordtracker Scout

Wordtracker Scout is a browser extension that allows you to analyze the keywords used on any website. It’s an excellent tool for understanding your competitor’s keyword strategy or finding inspiration from popular sites in your industry.

Relevant Keyword Finding

11. Seed Keywords

Seed Keywords is a bit different from other tools on this list. It allows you to create a search scenario and then send it to your contacts to ask them what they would search for in that situation. It’s a fantastic way to get real, natural language keyword ideas based on actual user intent.

Keyword research tools 2024

12. Keyword Sheeter

Don’t let the name fool you; Keyword Sheeter is a straightforward yet effective tool that generates a vast number of keywords based on a seed keyword. It’s perfect for brainstorming sessions when you need a lot of ideas fast.

Best keyword research tools in 2024

13. Spyfu

Spyfu offers a glimpse into your competitors’ keyword strategy by showing you the keywords they’re buying on Google Ads and their most successful organic keywords. This competitive intelligence can be invaluable for refining your own keyword strategy.

How do I find SEO keywords?

14. Keywords Everywhere

Keywords Everywhere is another browser extension that shows search volume, CPC, and competition data right in your Google search results. It saves time by integrating data into your search workflow and offers insights into a wide range of keywords.

Which free tool is best for keyword research?

15. Serpstat Keyword Research

Serpstat provides a comprehensive suite of SEO tools, including a keyword research tool that offers detailed insights into keyword difficulty, search volume, and competition. It also displays the top Google results for each keyword, making it easier to understand the competitive landscape.

specific keywords


There you have it—15 incredible tools that can illuminate your SEO path. In a digital landscape where SEO can make or break your online presence, leveraging the right free keyword research tools is crucial. Whether you’re crafting a new blog post, optimizing a webpage, or planning a content strategy, these 15 free keyword research tools, provided by an SEO company in Bangalore, offer a wealth of data and insights to ensure your efforts are well-targeted and effective. Remember, the best keyword strategy is one that’s continuously refined and updated. With these keyword research tools at your disposal, you’re well-equipped to navigate the ever-evolving world of SEO.